How Social is Your Website?

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Google Friend ConnectOnline branding, reputation management, relationship management, content publishing, networking and other social media strategies are quickly becoming required elements in marketing. The more widely used these elements become, the more important it will be to integrate social tools into your existing website.

This is where Google and Facebook are heading and have developed technology (Google Friend Connect and Facebook Connect) to allow people to connect to websites using a single identity, maintain their social community across different websites, and to allow different websites to share information.

So, how social is your website? Does your website connect with Facebook? Twitter? Digg? Google? How well does your website integrate with social networks that would allow you to connect with your community?

Isn’t it about time to take your website to the next level and integrate it with social media?

Social Media Capabilities

Social media can be effective in growing your business, but it all starts on where you define your ROI (Return On Investment). In developing a social media strategy for your organization, it is vital to understand what social media can and cannot do and to clearly identify what kinds of investments are required in implementing [...]

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Types of Tweets

Twitter is real in terms of effectiveness in generating buzz or even leads. Twitter “tweets” (posts) can be categorized in 3 basic categories, each having it’s own way of increasing sales.

Personal Tweets – these tweets are characterized by their seeming randomness from a person’s stream of thoughts and actions. An example would be “I just [...]

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